One-on-One Business & Mindset Coaching for Event Planners
Personalized Coaching for Female Event Business Owners Ready to Build a Profitable, Sustainable Business
Running an event business can feel overwhelming.
You're responsible for attracting clients, pricing your services, managing projects, leading a team, making financial decisions, marketing your business, and somehow finding time to have a life outside of work.
You don't have to figure it all out alone.
Through one-on-one coaching, we'll work together to identify what's holding your business back, create a clear strategy for growth, and build a business that's profitable, sustainable, and enjoyable to run.
Is This Right for You?
One-on-one coaching is designed for female event business owners who are ready to stop guessing and start making intentional business decisions.
Whether you're looking to increase your revenue, improve your pricing, strengthen your leadership, create better systems, attract higher-value clients, or finally break free from relying on referrals alone, this coaching is tailored specifically to your business and your goals.
If you're looking for generic business advice, this isn't it.
Every recommendation is built around the realities of running an event business.
My Approach
Every business is different, but our coaching may include:
Business strategy and long-term planning
Pricing and profitability
Marketing and lead generation
Sales and client conversations
Financial visibility and goal setting
Systems and operational efficiency
Leadership and team development
CEO mindset and confidence
Boundaries and avoiding burnout
Accountability and implementation
We'll focus on the areas that will have the greatest impact on your business, not someone else's.
What Makes My Coaching Different?
There are plenty of business coaches. Very few have actually built and run an event business.
With more than 30 years in the event industry, I understand the unique challenges event business owners face because I've lived them.
I know what it's like to question your pricing. To worry about where the next client will come from. To wear every hat in the business. To feel responsible for everyone and everything.
My coaching combines practical business strategy with leadership development and mindset because lasting success requires all three.
I'll celebrate your wins, challenge your thinking, hold you accountable, and help you make confident decisions that move your business forward.
Sometimes that means asking difficult questions. Sometimes it means encouraging you to think bigger. And sometimes it means telling you exactly what you need to hear, even if it's uncomfortable.
Because that's how real growth happens.
What's Included
Your coaching experience includes:
Weekly private coaching sessions
Personalized business strategy
Action plans after each session
Accountability between sessions
Practical tools, templates, and resources
Honest feedback and ongoing support
Everything is customized to your business, your goals, and where you are today.
The Results We Aim For
Imagine running a business where...
You know exactly where your next clients are coming from.
You feel confident discussing your pricing.
You make decisions based on strategy instead of emotion.
Your systems save you time instead of creating more work.
You're leading your business instead of constantly reacting to it.
You're building a business that's profitable, sustainable, and enjoyable to run.
Frequently Asked Questions
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Every business and every business owner is different. Some clients work with me for a focused three-month engagement to tackle specific challenges, while others choose to continue for six months, a year, or even several years as their businesses evolve. In fact, I've worked with some clients for more than five years because every stage of growth brings new opportunities, challenges, and decisions. During our discovery call, we'll discuss your goals and determine the coaching option that's the best fit for where you are today.
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Not at all.
While business strategy is a significant part of what we do, it's only one piece of building a successful event business. Together, we'll work on the areas that will have the greatest impact on your business, including pricing, profitability, marketing, sales, leadership, financial visibility, systems, team development, CEO mindset, confidence, work-life balance, and creating strategies to help you avoid burnout.
Running a successful business isn't just about making more money. It's about building a business that's profitable, sustainable, and enjoyable to run, while creating a life you actually enjoy living.
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No. I work with female event business owners at different stages of business, provided they're committed to growth and ready to take action.
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Every business is different, which means I can't guarantee specific results or timelines. Your success will always depend on your goals, your commitment, and your willingness to take action.
What I can promise is that you'll receive honest feedback, practical strategies, unwavering support, and accountability every step of the way. I'll challenge your thinking, celebrate your wins, help you navigate obstacles, and give you the tools and confidence to make better business decisions.
My goal isn't just to help you grow your business. It's to help you become a stronger leader, make more confident decisions, build a business that's profitable, sustainable, and enjoyable to run, and create a life you don't need a vacation from.
Ready to Build the Business You Know You're Capable Of?
You've already proven you can plan exceptional events.
Now let's build the business behind them.
If you're ready for honest conversations, practical strategies, and the accountability to follow through, I'd love to help.

